CASE STUDY SUMMARY: Glory Pads of Tanzania recently produced a series of radio and TV programs which merge menstrual health education and stigma reduction with brand advertising. With these programs placed on Tanzanian national stations during the spring and summer of 2021, they reached hundreds of thousands of people. Based on interviews with Glory Pads founder and CEO Hyasintha Ntuyeko, this post focuses largely on her tips for other MHM organizations who might be interested in similar MHM mass media education projects of their own.
Tips for engaging boys and older people in menstrual health learning (an “IMHER ASKS” video interview)
In this discussion between IMHER and Tanzanian menstrual hygiene entrepreneur, Hyasintha Ntuyeko. Ms. Ntuyeko provides insight and practical tips for how to incorporate boys – as well as older men and women – into educational initiatives and awareness campaigns focused on menstrual hygiene, even when when sometimes facing initial resistance in a given community.
In this second video of IMHER’s multi-part series about menstrual hygiene entrepreneurship, Hyacintha Ntuyeko addresses her biggest challenges as an entrepreneur working on menstrual hygiene products and related issues in Tanzania.
This first installment of the “IMHER Asks” series provides an introduction to the work of Kasole Secrets and Hedhi Salama, based in Tanzania. In this video, founder and CEO Hyasintha Ntuyeko briefly discusses her brand of disposable menstrual pads (Glory Pads), why she began working on the issue of menstrual hygiene in Tanzania in 2010, and what has been meaningful to her in doing this work.